July 2-13, 2012
MASTER CLASS: Growing Your Audience: For Published, Unpublished & Under-published Authors
by Ann Charles and Jacquie Rogers
Prerequisite: Must have completed and polished at least one manuscript, and know how to post on a social media site you belong to:
The publishing industry is morphing every day, and the internet brings a new dimension to the concept of audience. The shotgun approach worked for decades, but this technique becomes more expensive and less viable every month. Today's bad news: no one will find your readers for you. Today's good news: you have more options than ever in history to build your own fan base. Finding those readers lets you tailor your marketing and promotion without wasting time and money. In this master class, you'll receive individual instruction on how to grow the audience for one of your books. Topics include:
How to open new doors to a larger reading audience
Reasons and benefits for targeting an audience
Innovative audience-building techniques used by online marketers
Specific niches to find your potential readers
The "Six Thinking Hats" for exploring uncharted possibilities
How to approach and build rapport with your audience
Making your website "What's In It For Me"-friendly
The instructors are co-authors of Growing Your Audience: Workbook for Published, Unpublished and Under-published Writers. and Nail It!: The Secret to Building an Effective Fiction Platform, Level 1: Laying the Foundation (the first five books), award-winning authors, and co-founders of 1stTurningPoint.com -- where writers teach, share and learn about promotion and marketing. Ann Charles is the authors of the Deadwood Mystery series. Jacquie Rogers is the author of the Much Ado series.
To register for the Master Class: "Growing Your Audience: For Published, Unpublished & Under-published Authors," click HERE.